It feels a little like an episode of Oprah – “you get a linked group and you get a linked group”.
Facebook has been quietly rolling out the ability for Facebook Pages to create a linked Group. Essentially building a community around their Facebook brand page.
Now Facebook’s Chief Product Officer, Chris Cox, has announced that this is available for ALL Facebook Page admins.
I am really interested to see how we are all going to use this going forward. I can see this being a real benefit for Cause Marketing and social action groups.
Let us know via social how you plan to use it or if you have seen any innovative ways in which people are creating this mini communities around their Facebook Page.